About us

Brewed in 2007, Sho-yu Concepts began its journey in sunny southern California. Our mission…..to be “ALL THAT AND DIM SUM”.  Influenced by our asian heritage and the inability to take things seriously, our products and designs reflect the humor and colorfulness we see in the world.   Our clothes are for everyone and anyone that share this same vision. 

You may be wondering what shoyu means.  It is japanese for soy sauce.  It's a perfect food condiment and now it can be a perfect condiment for your body.  We hope you enjoy our products responsibly and by all means add some flavor to your life with Sho-yu Concepts.